Expert partner in luxury beauty, connecting brands with aspirant people across our three commercial pillars, Distribution, Retail and Communication – across Sub-Saharan Africa.
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Expert partner in luxury beauty
As Africa’s top distributor for leading fine fragrance and cosmetic brands, we manage the entire go-to-market process as a strategic partner-of-choice for Principal suppliers offering regional multi-channel market development and strategic marketing support with a seamless supply chain route-to-market.
We provide a comprehensive domestic market network access into Sub-Sahara Africa for leading fine fragrance and cosmetic brands.
With a strong presence across African markets, we offer local expertise and operational support tailored to retailer needs, including brand building, trade marketing, field sellout, beauty consultants’ education, visual merchandising, and wholesale services in local currencies. Supported by four local warehouses and a bonded warehouse, we deliver agile and efficient route-to-market solutions.
We are beauty enthusiasts, brand builders, data-informed, energized, engaged, resilient and financially responsible.
ASCO BOARD
Meet our executive team
We operate as a virtual affiliate, and seek collaboration, synergies and alignment. We develop dedicated expert teams, respecting brand confidentiality.
Robert Priebatsch
Chairman
Cecilia Makua
Chief Executive Officer
Vijay Naicker
Chief Operating Officer
Ruramai Munyaka
Chief Financial Officer
Max Priebatsch
Retail Director
Meet our leadership team
Our team is beauty enthusiasts, brand builders, data-informed, energized, engaged, resilient and financially responsible.
Work with us
Passionate about building brands and creating meaningful experiences?
We are always looking for talented individuals to join our growing team.